Oppo Adds Hasselblad Branding to Smartphones

Oppo Adds Hasselblad Branding to Smartphones

Camera manufacturers have put their branding on multiple efforts over the years, not least among them being smartphones.

Photo by Weston MacKinnon

One of the more prominent companies we’ve covered in this area, and mainly because of some controversies it found itself embroiled in a few years back, is Leica but we also brought you a report of OnePlus’s partnership with Swedish brand Hasselblad.

Now, Oppo is joining the Hasselblad club and partnering up with the company to add its technology to their smartphones.

From a press release announcing the move:

“Since the integration of OPPO and OnePlus, research and development resources between the brands have been combined to maximize efficiency and improve user experience. With the imaging advances made in the partnership between OnePlus and Hasselblad, OPPO is excited to elevate the strategic partnership to the corporate level for both the OPPO and OnePlus brands.”

“Following the success of OnePlus and Hasselblad’s collaboration in the past year, we are very pleased to see the partnership enter a new stage of development, giving more users around the world a chance to enjoy the legendary Hasselblad mobile imaging experience… Camera color performance has always been a focus for OPPO and a part of Hasselblad’s DNA. We are very excited to be able to explore the future of Hasselblad Camera for Mobile together,” Chief Product Officer Pete Lau commented.

Sounds like a pretty good deal for Oppo to us. The only question we have is how much of an impact branding makes on smartphone purchasing decisions but, as with most things name brand, it probably doesn’t hurt.

Does camera manufacturer branding impact your decision to buy a smartphone? Let us know your thoughts on this move by Oppo and Hasselblad in the comments below.

Check out our other photography news on Light Stalking at this link right here.

[Photo Rumors]

Previous post Not Quite – steve hinch photography
Next post Perangkat slot online mana yang paling andal?

SPONSOR IKLAN :

  • Hadiah terkini Data SGP. Game besar lainnya muncul dilihat secara terprogram melalui berita yg kita umumkan di laman tersebut, dan juga bisa ditanyakan kepada petugas LiveChat support kami yg ada 24 jam On the internet untuk meladeni segala kepentingan para tamu. Ayo secepatnya daftar, dan kenakan promo Lotere & Live Casino On the internet terbesar yg terdapat di laman kita.
  • Jackpot gede Data HK. Jackpot khusus lainnya bisa diamati dengan terjadwal lewat status yang kami sampaikan pada situs tersebut, lalu juga dapat dichat kepada petugas LiveChat support kami yg stanby 24 jam On the internet dapat meladeni segala kepentingan antara player. Mari secepatnya gabung, dan kenakan prize Buntut serta Kasino On the internet terbaik yang nyata di laman kami.
  • Bonus terkini Data Sidney. Bonus spesial lainnya dapat diamati secara terencana lewat berita yang kami sisipkan di laman itu, lalu juga bisa dichat terhadap petugas LiveChat support kita yang menunggu 24 jam Online untuk meladeni seluruh kepentingan antara pengunjung. Lanjut secepatnya gabung, serta dapatkan cashback Lotere dan Kasino On the internet tergede yang hadir di tempat kita.
  • Game mingguan Slot Online gacor. Prediksi terbaik lainnya dapat dipandang dengan terpola lewat kabar yg kami letakkan di laman itu, dan juga bisa dichat kepada layanan LiveChat pendukung kita yang menjaga 24 jam On-line dapat meladeni semua keperluan para tamu. Lanjut cepetan join, dan ambil cashback Judi Slot Deposit Pulsa dan Kasino Online tergede yg nyata di laman kita.